# Max Gomez Montejo
> Digital growth executive who builds marketing and revenue systems for complex consumer businesses.

## About
Max Gomez Montejo is a digital growth executive with 15+ years of experience leading digital transformation, performance marketing, and martech across telecommunications, retail, hospitality, and fintech. He has operated across North America and Latin America, holding C-level positions including Chief Digital Officer and Chief Marketing Officer.

## Current Role
Chief Digital Officer at TAFER Hotels & Resorts, overseeing digital revenue strategy, ecommerce, paid media, CRM, and marketing technology across a portfolio of luxury brands in Mexico.

## Experience
- Digital growth leadership across telecom, retail, hospitality, and fintech
- Performance marketing, paid media, attribution, and ROAS optimization
- Martech stack architecture and digital transformation
- CRM, lifecycle marketing, and customer data strategy
- Team building and organizational design for digital functions
- Payment transformation and ecommerce optimization
- Cross-market operations across the US and Latin America

## Teaching
Professor of Paid Media and SEO at Universidad de Lima, Digital Marketing Certification program.

## Speaking
Available for keynotes and panels on digital growth strategy, AI in marketing, martech, and direct revenue ecosystems.

## Advisory & Consulting
Available for strategic consulting engagements in digital transformation, direct revenue strategy, and marketing technology.

## Contact
hello@maxgomez.co

## Website
https://maxgomez.co